Global Marketing Manager in Hays 2022 at Slough,England,UnitedKingdom

Website Hays

This Job Listing is about Hays in Slough,England,UnitedKingdom 2022

About the job

Your new role

The Global Marketing Manager plays a key role in supporting and implementing the global brand strategy for a core oncology asset and driving the development and execution of marketing initiatives.

Global Brand Marketing

  • Supports the development of the global brand strategy based on insights and drive execution of global marketing strategy and initiatives for a key oncology asset
  • Develops and implements global commercial/marketing activities such as advisory boards, congress presence, customer engagement plans, segmentation and targeting
  • Develops communication plans across the product life-cycle and implement communication and omnichannel campaigns, across the marketing mix ensuring delivery of KPIs
  • Benchmarks against competitors and proposes corrective actions where appropriate
  • Continually reviews and consolidates competitive intelligence and customer insights Execution of Brand Strategy
  • Ensures close relationship with affiliates and strong understanding of local market dynamics
  • Supports local alignment with global brand strategy & initiatives.
  • Supports affiliate teams with the roll out of global marketing plans and programs
  • Works with affiliates to identify key performance drivers and align on priority scenarios
  • Develops KPIs to measure impact of global marketing activities
  • Tracks functional execution KPIs to deliver the global brand strategy

What you’ll need to succeed

Degree-level education, ideally in life sciences or in business studies

3-5 year experience in a pharmaceutical company with marketing experience within oncology

What You’ll Get In Return

Flexible working options available.

What You Need To Do Now

If you’re interested in this role, click ‘apply now’ to forward an up-to-date copy of your CV, or call us now.

If this job isn’t quite right for you but you are looking for a new position, please contact us for a confidential discussion on your career. #4287299
Company: Hays
Vacancy Type: Full Time
Job Location: Slough,England,UnitedKingdom
Application Deadline: N/A

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