CRM Director in Product Madness 📱🎮 2022 at London,England,UnitedKingdom

Website Product Madness 📱🎮

This Job Listing is about Product Madness 📱🎮 in London,England,UnitedKingdom 2022

About the job

Company Summary

Product Madness is one of the world’s largest mobile game studios, with a global presence. Founded in 2007, we’re today a top-grossing leader in social casino mobile games that are crafted with passion and commitment. Our ambition is to entertain millions of players around the world with our remarkable titles that include Heart of Vegas, Cashman Casino, Lighting Link and FaFaFa™ Gold.

We are Mad about games and the way they bring people together, and that passion and culture is what holds us together as a studio, connects us with the partners we collaborate with, and is what links us to our sister studios across the world.

Job Posting Title

CRM Director


As the Director of CRM you will be charged with creating the strategy for all aspects of customer retention for a top gross social casino As part of the game leadership team you will have a significant influence over the success of the game. You will be the oversee the strategy, deliver and execution of a number of areas including traditional CRM (Email, push etc.), supporting product releases, VIP, community and lifecycle.

Working closely with the product team to implement new feature requirements and have thorough understanding of how new features & events can impact the strategy and future of the application.

What You’ll Do

  • Five years plus experience in CRM
  • Preferred experience in running LiveOps management in a relevant industry, F2P and social Casino games preferred.
  • Experience in mobile and Facebook games preferred.
  • Proven work experience as a Team Lead.
  • Analytical and data driven.
  • Experience running AB (split) tests.
  • In depth knowledge of performance metrics in F2P and social Casino games.
  • Proactive communicator who can act as a bridge between different teams based in different locations.
  • Experience implementing and managing initiatives driven by personalization, customer segmentation, engagement and LTV of the customer.
  • Self-starter, takes initiative, with the ability to juggle multiple priorities under pressure and tight deadlines in a fast paced, changing environment.

What We’re Looking For

  • Detail oriented with focus on delivering results
  • Great coordination and planning skills
  • Self starter who is always trying to find ways to improve things
  • Good communicator who can share team’s vision and inspire team members
  • Team player who can easily establish good relationships and influence stakeholders
  • Well-articulated
  • Team player

Why Product Madness?

Product Madness is so much more than just a Pool table and a foosball game.

We believe in an honest and transparent approach with our teammates. Company wide weekly Town Halls, All Hands and strategy meetings are just a few ways in which we encourage an open and honest path to achieving complete transparency.

Despite a pandemic, there isn’t a day where we don’t feel connected to one another.

With frequent events, workshops, giveaways, slack coffee and donut sessions we have definitely brought on our office culture to this new virtual world of zoom calls.

We also try to cater for all our staff’s needs – be that a freshly brewed cappuccino made by our professional barista in our free coffee shop or by providing a bountiful supply of tasty snacks to keep us refueled and buzzing.

We love to organise plenty of social get-togethers and action-packed activity days, be it slipping inside an inflatable bumper ball for a mad session of football zorbing or throwing caution to the wind and traversing giddy treetop rope courses at Go Ape. On top of these team-building activities, our lunch and learn workshops, not to mention the lavish Christmas and summer parties, foster that ‘work hard, play hard’ mantra. Our offices are based in the heart of the metropolises of London and Lviv, surrounded by an abundance of diversity and inspiration to keep those ideas flowing.

Our Values

  • People First

We have the deepest respect for our people and their well being. We know they are exceptionally talented and will always have a choice. We want them to re-choose us every day. We are committed to building a culture where each person’s voice will always be heard and addressed.

  • MAD for More

Always improving, innovating and never settling for the existing. We push all boundaries with courage and ambition to become the world’s best games company.

  • Champion Together We excel at what we do but yet remain humble and helpful to our teammates. We champion one another and hold each other to high standards without any egos.
  • Globally Inclusive

We are all Equal – regardless of the language we speak, where we live, our gender, religion or culture we come from. We want to build a global home, where everyone has the equal opportunity to make an impact.

  • Customer Focused

We always think from the customer’s perspective – be it players or internal customers.

Improving their experience and joy is what drives us. Every client’s success is our big win!

Company: Product Madness 📱🎮
Vacancy Type: Full Time
Job Location: London,England,UnitedKingdom
Application Deadline: N/A

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